How Often Should You Wash Your Face?
Cleansing your face is a fundamental part of any skincare routine, but how often should you really be washing your face? It’s a common question with answers that can vary based on lifestyle, skin type, and personal preferences. Let's break it down.
How often should you wash your face?
For most people, washing your face twice a day—once in the morning and once at night—is a good rule of thumb. Cleansing in the morning helps remove the oil and sweat that can accumulate overnight, while nighttime cleansing removes makeup, pollutants, and impurities that your skin encounters throughout the day.
If you want a thorough cleanse, you can cleanse three times: once in the morning and twice at night using the double cleanse technique.
What is double cleansing?
Double cleansing involves using two different types of cleansers to thoroughly clean your skin, typically starting with an oil-based cleanser followed by a water-based one.
This method is especially effective at night, ensuring that all layers of makeup, sunscreen, and dirt are completely removed, leaving your skin clean and prepped for your nighttime skincare routine.
Customizing your cleansing routine to your skin type
Active lifestyle:
If you have an active lifestyle, you might benefit from washing your face three times a day:
- Morning: A regular cleanse to start the day fresh.
- Afternoon: A post-activity cleanse to remove sweat and SPF, especially after workouts.
- Night: A double cleanse to ensure all impurities are removed before bed.
Sensitive or mature skin
For those with sensitive or mature skin, over-washing can lead to dryness and irritation. In this case, washing once a day at night may be enough. This helps to gently cleanse away the day’s impurities without stripping the skin of its natural oils.
Choosing the right cleanser for your skin type
Not sure which cleanser is right for you? Wildcraft has two different cleansers formulated to address different skin needs and types. Here’s a detailed look at the differences and the skin types they are best suited for.
Wash Oil Cleanser
An oil-based cleanser that works to dissolve makeup, sunscreen, and excess oil without stripping the skin of its natural moisture. This cleanser is rich in nourishing oils that help to maintain the skin’s hydration and barrier function.
Wash Cream Cleanser
A water-based cleanser designed to deeply cleanse and balance the skin. It's made with a gentle yet powerful blend of clarifying botanicals and clays to remove impurities and calm irritation.
We’d love to hear about your experiences with our Wildcraft cleansers. Let us know your best face-washing tips in the comments below, and don’t forget to sign up for our newsletter for more skincare advice.
